Email Marketing
We take an audience-first approach when it comes to email marketing. While you may have an overall target audience, there are unique segments within your existing database which may suit some of your products or services better than others. We’ll help you refine your database, by sending them only the most relevant email content that will interest them. Whether you want to segment by age, gender, location or revenue (to name just a few), we’ll tailor your newsletters with personalised content that is sure to convert.
We plan, write, and schedule appealing newsletters that help nurture your existing client base, educate your subscribers on new offers, and solidify your position as top-of-mind for repeat purchases.With full automation, we can schedule emails well in advance, followed by robust reporting on each newsletters’ performance.
Time and time again, email has proven itself to be one of the highest converting channels available at your disposal. We help brands fully leverage the power of their email database and existing clientele. Whether you want to re-engage a potential customer that reached checkout but abandoned at purchase, or a lead that went cold a week ago, we’ll help make your name memorable.
Whether you want to re-engage a potential customer that reached checkout but abandoned at purchase, or upsell a product that you know is frequently bought alongside the product your customer has just bought, our drip campaigns will serve you well. We create systemised rules that need to be met, which then trigger automated emails with a bounty of options. With simple reminders that you left something in your cart and free shipping or coupon codes a day after a checkout abandonment, our email drip campaigns are sure to increase your conversion rates.